KnowThyBrand
A more inclusive and sustainable world is possible. Listen to incredible guests as they share their unique stories and expertise, let them inspire you, and learn what we can all do to foster a fairer future.
KnowThyBrand
Flo Williams - Inspiring change via sport
In this episode we talk with Flo Williams, an elite rugby player both for premiership clubs (currently Wasps) & internationally capped with Wales, as well as the Women's Sports Lead with MATTA, a marketing sports agency.
With Flo we discussed her journey as a female sportswoman in a traditionally male sport like rugby, the challenges she faces but also the amazing opportunities that come with playing in a team at an elite level.
We discussed what kept her going when the challenges kept on coming and how these experiences have shaped her as a professional woman.
Finally, we talked about the importance of role models and what an impact sports marketing is having in showcasing inspiring women.
Find out more about Flo here: https://www.linkedin.com/in/flo-williams/
And about MATTA here: https://www.linkedin.com/company/matta/